Location, Geo Intelligence

The best way to learn about a new place is to go there, but perhaps the second best way is location intelligence.

The tools and practices that make up location intelligence could be called the geographical version of business intelligence (BI). Location intelligence uses data about a location to help users make informed business decisions. Like BI, location intelligence software is designed to turn data into insight for a host of business purposes. These tools draw on a variety of data sources, such as geographic information systems (GIS), aerial maps, demographic information and, in some cases, an organization’s own databases.

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